Content Strategy Manager

Brand/Division Overview: 

• The Content Strategy team manages the digital brand health of CLIENT shows. We connect with show production, creative, PR and marketing teams on both linear and interactive sides of the business to protect the essence of our shows' brands across distribution platforms and consumer touch points.

Role Details: 

• This is a position supporting Fall Premiere season on new and returning Primetime scripted shows. You will be responsible for knowing the people, the content, the sensitivities, and the fans on your shows across digital, social and streaming marketing touchpoints, tracking project lifecycle, documenting efforts for internal and external stakeholders, and generally supporting the Content Strategy team through premiere season

Your Day-to-Day: 

• Manage the asset lifecycle of content and interactive features derived from show production and/or created by internal resources.

• Join brainstorms around assigned shows and aid prioritization and planning of all promotional activity around assigned shows.

• Assist with interactive launches on website related to the show, checking on launch status and identifying potential problems.

• Maintain tracking documents for assigned shows.

• Assist with logistics and work with Network publicity and marketing teams to coordinate digital, social and streaming initiatives

Key Projects: 

• Participate in the launch of major broadcast television shows from upfronts through TCAs to premiere

Qualifications:

What you bring to the team:

You have – 

• A passion for television!

• 5-7 years’ experience working on interactive features and digital content related to TV programming.

• Working knowledge of online, mobile and social media.

• General understanding of network television programming

• Strong Word, PowerPoint and Excel skills.

• Bachelor’s Degree required

You might also have – 

• Ability to easily interact and interface with television production personnel

• Diverse experience and skills across creative, project management, product and data/metrics

• Experience presenting and communicating with senior executives and external partners

• Excellent interpersonal and communication (listening, oral, written, presentation) skills

• Flexible attitude

• Ability to think on your feet

• Strong attention to detail

• Comfort managing multiple projects at once in a high pressure environment