Burbank, CA
Order: 13040
Media Supervisor Plan Development and Maintenance
? Partner with Associate Media Director on all aspects of communication plan development and recommendations
? Demonstrate full understanding of Client’s businesses as basis for all future work
? Ensure integration & coordination between various communications programs
? Determine and supervise the best possible implementation of all approved communication plans and projects
? Direct marketing and media analysis to support recommendations
? Seek, investigate and actively pursue innovative communications opportunities
? Provide Client with strategic points-of-view
? Prepare and present communication plans, as needed, including objectives, strategy, rationale, and all backup materials
? Develop innovative ways to present the team’s work
? Supervise and monitor implementation of all media plans/buys where applicable
? Assist the Associate Media Director and Director in the negotiation of long-term media contracts
? Oversee long term partnerships with media companies
? Act as primary planning / buying integration contact for outside agency partners
? Oversee all added value programs / opportunities to ensure smooth execution
? Keep abreast of current events, media trends and any target market industry trends that impact business
? Identify opportunities for cross-platform deals, when appropriate
? Present media plans to clients
Team Management and Leadership
? Lead Senior Associate in setting brand strategies and developing appropriate media plans
? Delegate work effectively to teach direct reports, as well as deliver seamless work to client
? Supervise, guide and counsel Senior Associate(s) and/or Associate(s) on all day-to-day activities
? Train planning staff in media and marketing disciplines as well as the specifics of the Client’s business and industry
? Encourage and support staff attendance in various media training programs
? Manage group dynamics between Senior Associate(s) and/or Associate(s)
? Accurately, objectively and constructively evaluate performance of Senior Associate(s) and/or Associate(s) via talent development process
? Check for accuracy, timeliness and quality of all media group outputs
? Demonstrate a desire to create improvement and better outcomes through innovation / approaching things in new ways
? Think of new solutions to your work / client challenges
? Create and contribute to an environment where ‘Innovation as usual’ thrives in everyday work
? Supervise the Strategist and Assistant Strategist on day-to-day activities
? Train Strategist and Assistant Strategist in all aspects of the planning process, as well as the client(s) business and industry
? Update account/media team on status of all client projects
Account Management
? Provide insightful updates to media and agency partners on the status of all account projects
? Initiate appropriate cross-functional client meetings
? Assume ultimate media financial accountability with Client Accounting and agency partners
? Attend and participate in Client / Agency meetings as the day-to-day product group representative from the media department
? Act with high integrity when managing solid relationships across agency and media partners in order to ensure brand understanding, more effectively sell ideas, and contribute to positive Agency evaluations